Why PINNED
Everything you need to sell your event photos.
100% free for organisers
No subscription, no listing fees, no upfront cost.
Quick to set up and sell
Apply, create your event, upload photos. Your album is live and earning within minutes.
AI-assisted bib tagging
PINNED reads bibs automatically, you just confirm. Skip the tedious manual tagging on every photo.
You set your own prices
Control your base price per photo and discount tiers. We don't impose pricing on your participants.
Fast, secure checkout
Participants pay quickly with cards or Apple Pay. Downloads delivered straight to their device.
Works at any size
From a 50-runner park race to a 50,000-strong marathon — the platform handles it.
How it works
From application to first sale in four steps.
01
Apply to become an organiser
Tell us about your event. We review applications and respond within two working days.
02
Create your event
Set your event name, location, date, and pricing. Configure however suits your race.
03
Upload your photos
Drag, drop, done. PINNED watermarks previews and reads bibs automatically — you verify in minutes.
04
Sell and get paid
Participants find their photos by bib or event name. You earn on every sale.
Ready when you are
Bring your event to PINNED.
Note: photographers are compensated directly by event organisers, not through PINNED.